Customer expectations vary by region, generation, and business model. Some want to pay with Apple Pay or Google Pay, while others prefe bank transfers, PayPal, or local wallets (for example, UPI in India), and some are just old-fashioned and want to use credit cards. Offering a wide range of payment methods is essential for conversion, but manually integrating each one is time-consuming and error-prone.
Orchestration makes this simple. With one API, you can plug into dozens of global and regional payment methods. You also get control over how these methods appear to users, customizing based on geography, device type, or transaction value.
That kind of flexibility drives growth in global markets and supports localized user experiences without extra lift from your team. For example, if you need to offer Bank Pay for U.S. subscriptions and Alipay for customers in China, it’s done. With orchestration, it’s just a few configurations, not a massive development project with multiple, separate integrations. This is what a scalable payment strategy looks like: frictionless, fast, and future-ready.